While it may seem vain to want to attract a whole lot of social media followers, the effort does have a proportional effect on how widespread your message becomes and the quantity you convert. Follower numbers on Facebook, Twitter, LinkedIn, and Google+ are one of the monitoring metrics companies track on social media reports.

Today, online presence has a wide, global reach. When successfully built, it can boost brand awareness and attract followers, sales leads, customers and just about anything you can imagine for your business. One way informed companies are effectively securing their online presence is by hosting webinars.

A great business website should provide some free value to its visitors. This could be in the form of informative blog posts and tutorials or entertaining videos. However, the website’s ultimate purpose is to drive sales, so some pages should be designed to encourage visitors to take a specific action, such as signing up for a newsletter or purchasing a product.

Falling into paid traffic is very easy. There are numerous advertisements on every social media platform that tell you how you can increase traffic to your website through paid traffic marketing through Facebook Ads, Paid Promotions with Etsy, Pinterest Ads, and all the other platforms. While it is true that paid advertising is a great way to increase your traffic, many times people will neglect to tell you the negative effects that paid traffic can have on your marketing plan and budget.

Today, having your own web presence outside of LinkedIn and Facebook is important when it comes to building your professional image. It’s understandable if you are still hesitant about venturing into the blogosphere. It’s a huge community, so getting started might seem just as daunting as it is to build your audience. However, once you get started you will find having a blog will help you both personally and professionally. To help make our point here are the top five reasons you should make a blog in the New