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sms marketing

SMS Marketing: A New Method that is Taking Flight

SMS. Perhaps you’ve heard of it?  It is a simple acronym that stands for Short Messaging Service, but the majority of people simply refer to it as text messaging.  Anyone that hasn’t been living in a cave for the last decade knows how big text messaging has become.  As of this year, there are over 4.5 billion people worldwide that actively use SMS.  That is A LOT of people; approximately 75% of all mobile users to be exact. Believe it or not, SMS has been around for over 20 years, but just now are marketers catching onto this unquestionable cash ...

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