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Tag Archives: sales and marketing


Learn to Source Great Products to Dropship

Do you know what the best products to dropship are? Whether you have successfully launched your start up e-commerce store and are overloaded with orders to fill and customers to communicate with, or you are in the beginning stages of planning your business strategy, it is important to keep in mind that sourcing great products for your shop is a continuing product that all business owners must focus on throughout the life of their business.

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5 Ways to Optimize Your Marketing with YouTube

YouTube is a fun, popular social media platform that allows users to get creative with their content. Whether you are a middle school girl with a love for makeup or a Fortune 500 company, YouTube offers the chance to make something new and exciting for your audience. However, even if your content has a high production value, you still need to know how to get that content out to the masses. Determine a Schedule and Stick to It Unlike other social media platforms, you will get the most out of YouTube by sticking to a schedule. Whether you post one ...

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Marketing Productivity Increase in 10 Steps

Marketing is a profession that is continuously evolving and improving with the influx of new information. As a marketing professional, one of your main concerns should be productivity. In a recent poll, it was found that most marketing professionals considered themselves to be unproductive and as a result, the impact of their marketing efforts suffered. As you continue to hone in on your marketing tactics and strategies, productivity should be a core consideration. If you are ready to solidify your productivity levels, then here are a number of excellent productivity hacks that will take you to the next level. Measuring ...

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5 Tips for Bounce Rate Reduction

Bounce rate is one of the most commonly talked about terms in digital marketing. The reason for this is because it is also one of the most important factors in a business’ online success. If you are unfamiliar with the term, Navneet Kaushal of Search Engine Journal provides a simple definition: “Bounce rate is the number of people who came to your site and left without visiting a second page. It can also be defined as the percentage of single page sessions on your website. Google evangelist Avinash Kaushik, describes bounce rate as ‘I came, I puked, I left.” While ...

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Understanding Onsite Retargeting

There is a great deal of work involved in figuring out who your target market is and how to reach them. Another consideration that you need to take into account is when it is most appropriate to reach out to your target market for the best results. This particular post is going to focus on the when component of targeting. By targeting your market at the right time and implementing the most effective strategies, you can improve your lead generation campaigns and ultimately, your sales. If you are starting a pay per click campaign, you want to ensure that people ...

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