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Is Print Marketing Dead?

Today, there are many professionals who have a great deal to say about print marketing, especially when it comes to its decline. But, one of the main questions that is currently arising among those same professionals is whether the initial notion about print marketing’s decline was correct. There currently is a great deal of evidence suggesting that print advertising is not in decline, but is instead evolving and becoming more influential among today’s consumer. The increase and success of print marketing bodes well for many brands, especially small ones because print marketing is still a relatively cheap and highly effective ...

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