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Tag Archives: Offline Business


Be an Email Marketing Expert in 2016

Email marketing is a hot term that has been circulating around the web for some time now. While hearing about it, you have likely asked yourself what email marketing is and whether it will serve a purpose in your own marketing campaigns. Fortunately, email marketing is a highly effective marketing strategy that is worth implementing in your next campaign. According to Sales Force, 64% of respondents said they open an email because of the subject line. More significantly, Sales Force also explains 56% of businesses say they plan to increase their use of email marketing in the coming years. Taking ...

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Marketing Success: Email Marketing

There are hundreds of ways to market your brand, but that doesn’t mean that each option is a viable end effective solution. When marketing your product, you need to do what is best for your brand, which means that you want to choose the strategy that is going to do the best job. In many cases, most brands disregard email marketing because they think it is an outdated technique. The fact of the matter is, email marketing is still one of the most effective solutions for a number of reasons. Below is an overview of email marketing and why you ...

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Marketing in 2015: What You can Expect

While there certainly are outright strategies in the marketing world that you would never want to wholly abandon, there are others that you’ve perhaps noticed not to work as well as you hoped. With 2015 coming up, you want to be certain that you are well equipped with the latest marketing trends and strategies. Understanding what to expect for marketing in 2015 will ensure that you are able to provide the best marketing strategy for your brand, in turn generating the sales that you need to stay competitive and to become successful. Below you’ll find an overview of what most ...

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Learn from the Pros: Marketing Campaigns that Worked

Designing a marketing campaign isn’t always easy. Marketing campaigns take time, dedication, hard work, and a strong and knowledgeable team to get the job done. When analyzing marketing campaigns, one thing becomes clear, and that is that some campaigns stand out more than others. While creating a marketing campaign can be a challenge, the more challenging aspect is creating a successful campaign. Successful marketing campaigns aren’t as easy to attain, but when they happen, it is always best to take notice of them. Below is an overview of some of the best and most successful marketing campaigns of all time. ...

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Understanding Brand Loyalty

Building and cultivating a brand isn’t an easy job; it takes hard work, time, dedication, financing, and a great deal of professional work. These days, one of the main questions going around in the marketing world is whether it is still worthwhile to build brand loyalty. After all, according to Forbes Magazine, changing demographics and a cultural shift in the market is making it more difficult for brands to establish meaningful and lasting consumer engagement. However, just become something is more difficult does not mean that it shouldn’t be achieved. Building brand loyalty is just as important in today’s changing ...

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