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Tag Archives: marketing

Master Your Business with these 5 Top Split-Testing Tips

If you’re considering split-testing, also known as A/B testing, you already know its benefits. Whether you’re starting your first A/B testing campaign or you’re just looking for other ways to test your marketing strategy, there are some things you’ll want to know.

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Best Tips for Lead Nurturing for Sales and Marketing

Lead nurturing is an integral part of any effective marketing campaign that involves bonding with potential buyers across multiple channels. This applies even if these consumers are not actively looking to buy a product or service. Prospects don't become buyers overnight. It takes time for them to build trust in a brand and lead nurturing helps this process develop. Some of the best tips for lead nurturing for sales and marketing are listed below.

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8 Lead Generation Marketing Campaign Ideas Anyone Can Use

Maintaining a steady stream of quality leads is a daunting task for online marketers. Businesses spend copious amounts of time, money, and other resources coming up with new content and aggressive campaigns. Everyone's goal is to generate the right followers who will eventually convert into buyers.A constant flow of relevant leads is essential to keeping any brand on top of the water. However, producing unique, engaging and effective ways to continuously attract and convert the best leads can be quite a challenge. Give your action plan a boost by including the eight following tactics:

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Best Website Conversions and Online Marketing Tips You May Have Missed

The struggle is real and never-ending. When it comes to your website conversions something always needs to be tested or improved upon. You always need to consider third-party endorsements, accessibility, and concise design. In that mix are some so-called, lesser concerns that often get lost in the shuffle. When addressed individually, each can boost your conversion rate a bit, but collectively the result can be stupendous. Here is a list of effective tactics you may have never considered:

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