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Tag Archives: marketing strategies

8 Tips to Rock Your SEO… A 2016 Update

It has been an exciting time in the SEO world over the past few years. Google, Bing, and other major search engines have made several changes that have revolutionized the way websites are ranked. This provides an enormous opportunity for marketers and business owners willing to make the effort to adapt quickly to improve their rankings. As 2016 is now upon us, the purpose of this article is to provide you with tips for how to rock your SEO for this year and beyond. Making the commitment to put action to these tips can help expedite the process of getting ...

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Best Practices for Lead Generation From the Experts

Lead generation is one of the most important aspects of running a successful business. Without a consistent flow of leads, chances are your business will struggle to generate enough revenue to continually grow. Unfortunately, successful lead generation is one of the biggest challenges that a business faces. According to a survey by the B2B Technology Marketing Community, generating high-quality leads is the number one challenge that B2B marketers face. In fact, over 60% of the 800 businesses that they surveyed reported this as their biggest challenge. If you are reading this article, chances are it is a major challenge for ...

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15 Social Media Hacks to Jump Start Customer Engagement

The power of social media cannot be underestimated. Social media marketing leads to increased brand recognition, an improvement in brand loyalty, conversion opportunities, and higher inbound traffic to your website. If you haven’t jumped on the social media bandwagon yet, then it’s time to do so. In a video presented by #Socialnomics, you’ll find the following statistic: With the majority of buyer’s purchases being influenced by social media and the additional advantages of social media marketing, creating a social media campaign is the best way to take your brand to the next level. To get started, let’s talk a look ...

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Marketing Productivity – The Minimalist Guide to Getting More Done FAST

The way that businesses market their products or services to consumers has changed dramatically over the years. The world wide web has enabled marketers to reach a broader audience than ever before while having access to analytics that would have taken years to put together a couple decades ago. According to data from the team at Smart Insights, there are over 3 billion people using the internet today.   It is noteworthy that this number accounts for 40% of the world’s population. While the reach of digital marketing has never been higher and will undoubtedly continue to grow, finding ways ...

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Relationship Marketing 101: 5 Power-House Strategies You Can Apply Instantly

If you are not developing a relationship marketing plan for your business, you could be in trouble. In a world where business owners and marketers are constantly being told to work to find new customers, the value of customer loyalty can sometimes get lost. When you think of major brands like Apple, it is quite clear that a large portion of their success comes from the incredible amount of loyalty consumers have for their brand. It is astonishing to think about the fact that Apple has, time and time again, convinced consumers to buy new iPhones that have very little ...

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