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Tag Archives: inspiration and motivation

Storytelling for Audience Engagement and Conversions

Human beings are natural born story tellers, we delight in visual communication. Storytelling breathes life into a scenario and adds that vital emotional connection. It breeds feelings of bliss, sadness, or peace while captivating an audience. This is precisely what is needed to make your digital marketing campaign pop.

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Top 5 Reasons to Create a Squeeze Page… Now!

Many web designers and companies debate the pros and cons of having their customers directed to a landing page or having them directed to a squeeze page. The results of the two options are very different. When you direct guests to a landing page, your hope is to make a quick sale.

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9 Tips to Creating a Consumer-Friendly Sales Page

Without a great, consumer-friendly sales page, your online marketing campaign is not complete. In fact, your landing page is the chief component because this is how you make that first impression. Within seconds’ viewers will decide whether to stick around and accept your call to action, or keep on moving.

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Website Design: a DIY or a Job for the Professionals?

Anyone who is hoping to build a new website or update their existing website must first ask themselves one question, “Will I do it myself or hire a professional to do it for me?” In the past, the answer to that question was easy. Web design was a bit more complicated and less accessible. People who hoped to create a quality site would certainly hire a professional to do it for them. However, there have been many new tools such as site builders that have allowed even people with no technical experience or know-how to build a nice-looking, well-performing site.

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