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They’re at It Again: Google Penguin 2.1 Update

In case you haven’t heard, Google launched yet another update to their algorithm. For those that are keeping count, that is the second one in just over 2 months. Here is a link to an article explaining the nuances of the Google Hummingbird update that was released in late August.  Unfortunately, these last two updates have been rough on many within the internet marketing community. Some have reported some very concerning drops within the Google SERPS almost immediately after Google Penguin 2.1 was released.  If this has happened to you, don’t get too worked up about it, as we’re going ...

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Google Hummingbird: What Does this Mean for Your Business?

Another day, another animal update. The night before its 15th birthday, Google announced the release of a new update that has some marketers in a frenzy. It seems that these updates are becoming more frequent, which may actually bode well for your business…if you’re doing things the RIGHT way. Little did people know, this update has been silently fluttering its little wings for about a month prior to the announcement. For some, this may be an outstanding addition, while for others, not so much.  This new algorithm is designed to provide faster query results, in a more precise manner, focusing ...

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