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Facebook Live

The Ultimate Guide to Facebook Live

  To compete with the popular Twitter-owned Periscope, Facebook released a new way to upload content called Facebook Live. Facebook Live is a tool that can be used from the Facebook app on an Apple or Android device to stream video live. It provides companies and users with a way to interact with their followers in real-time as viewers can react and comment on the stream as it is happening—and after. It is also a fun and creative tool to use so your audience sees you as a person rather than a faceless entity behind the screen. The streaming service ...

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8 Tips to Rock Facebook

With so much technology available today, it is no surprise that social media plays a large role in the success of the advertisements from many different companies. Social media allows each business to have a personal relationship with a variety of potential clients, whether that relationship is established through a company page, an advertisement alongside someone’s news feed, or a pop-up from the website. For that reason, Facebook has become a major resource for companies that are looking to expand their client base. Facebook was originally set up as a way to communicate with your peers, but it has grown ...

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Social Listening: Should You Be Eavesdropping?

Social listening is a valuable tool for every single business in existence, even businesses without a strong online presence. From private schools to auto parts stores, and everything in between, social listening is imperative for maintaining a successful, continually improving business. Social media communities from Facebook to Yelp offer businesses with an invaluable resource for gauging customer buying trends and more. Eavesdropping vs. Listening Eavesdropping has so many negative implications, and it’s unfortunate, because eavesdropping can be a very useful and positive tool for all parties. Rather than having nefarious purposes, eavesdropping, particularly through social listening, can offer valuable insight ...

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Adding to Your Social Media Campaign

Facebook has become a mainstream word and if you ask somebody what it is they are most likely able to tell you.  Pinterest and Instagram on the other hand are a little less well known, but they both can pack big punches when it comes to improving your subscriptions. Pinterest is an online “pinboard” where users can “pin” things from the Internet in order to organize them and share the things they love with friends and family. Instagram on the other hand is an online mobile photo and video sharing networking service that allows its users to integrate their pictures ...

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Facebook Dark Posts

Social media is one of the most powerful tools on the web. With social media, you can take your marketing campaign to the next level by accessing thousands of potential customers or clients and increasing the visibility of your business. One of the great things about social media is that most marketers are always discovering new and interesting features that can improve their marketing campaign. The topic of this post is Facebook dark posts and everything you need to know about them. Through Facebook’s dark post mechanism, you can undertake a marketing campaign that many aren’t familiar with and you ...

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