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‘Explainer Videos’ Growing in Popularity

There is a new trend that is growing rapidly in online marketing: explainer videos.  This is a new tool that online marketing managers are using at increasing rates because they have been shown to benefit websites and website statistics in many ways, including increasing a website’s conversions rates, clarifying just exactly what a product is and what makes it so great, and boosting overall sales and revenue—the ultimate goal with any advertising campaign. Conversion Rates in Online Marketing In online marketing, tracking conversion rates is one of the most important things that you need to be doing to make sure ...

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