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Internet Marketing

10 Tips to Build Your Business with Social Media

In recent days, effective social media marketing must be considered a top priority for a successful business. Establishing a strong online presence should be an integral part of any brand’s marketing strategy. First steps include determining how to attract the most visitors to your website. Once you establish an audience, how are you going to keep them coming and continuously draw in new followers? The ultimate goal is to gain customers, not just to get consumers to view your website. Social media provides free advertising and word of mouth promotion. The growth possibilities are endless. Effective Social Media Marketing Strategy ...

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10 Hacks to Increasing Your Marketing Productivity

Marketing is a profession that is continuously evolving and improving with the influx of new information. As a marketing professional, one of your main concerns should be productivity. In a recent poll, it was found that most marketing professionals considered themselves to be unproductive and as a result, the impact of their marketing efforts suffered. As you continue to hone in on your marketing tactics and strategies, productivity should be a core consideration. If you are ready to solidify your productivity levels, then here are a number of excellent productivity hacks that will take you to the next level. Measuring ...

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Inboxing – The Definite Guide

It’s time to improve your email marketing ROI by mastering the art of inboxing. To succeed as a digital marketer in today’s day and age, you must have the ability to grab the attention and interest of consumers. That, in essence, is the definition of the job of a digital marketer. One of the most important and impactful areas where marketers have the ability to grab attention and interest while also building trust is through email. Email is as impactful today as it has ever been. While there was a time in 2013 where many marketing experts said that email ...

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The 8 Secrets of Smarter Onboarding

Regardless of the longevity of your company, onboarding new clients can be a challenge. As you live in a technology driven world, you need to make sure to keep up with the latest available options in your business. The only way to grow your business is to expand your client base, which often takes a little bit of investigating to determine why your current method is not working. New clients are the way that you keep your business open. Seeking out leads for potential revenue is important, but you need to know what to do after you have gotten a ...

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The 5 Ways to Reduce Your Bounce Rate

Bounce rate is one of the most commonly talked about terms in digital marketing. The reason for this is because it is also one of the most important factors in a business’ online success. If you are unfamiliar with the term, Navneet Kaushal of Search Engine Journal provides a simple definition: “Bounce rate is the number of people who came to your site and left without visiting a second page. It can also be defined as the percentage of single page sessions on your website. Google evangelist Avinash Kaushik, describes bounce rate as ‘I came, I puked, I left.” While ...

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