Pro Tips for Increasing Your Conversion Rate Part 2

Pro Tips for Increasing Your Conversion Rate Part 2

Increasing your conversion rate is a science. It’s based on creating data driven changes to your website in order to coerce your target consumer to purchase your product or service. I part 1 of my conversion rate series, I showed how split testing is an ongoing process and not just a one time deal. Over time, things change. What works now may not be the best fit for your business tomorrow. There’s always room for improvement. It’s important to make continuous changes so that you ensure that you are receiving the optimal results. I also showed the importance of testing ...

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Pro Tips For Increasing Your Conversion Rate Part 1

Pro Tips For Increasing Your Conversion Rate Part 1

You can drive all of the online traffic in the world to your site, but without continuous improvements in your conversion rate, you are simply wasting your time, money, and effort. Even the smallest changes to your website can have a dramatic change on how your business performs. By understanding what to look for and how to implement these changes, you can quickly formulate a plan to convert more traffic into sales. Conversion rate optimization capitalizes on traffic you already have. This means you aren’t spending more money getting visitors to your site, just doing a better job of converting ...

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How to Find More Guest Blogging Opportunities

How to Find More Guest Blogging Opportunities

Guest blogging is one of the easiest marketing strategies to utilize, and the benefits are virtually endless. I think that we can all agree that gaining a foothold within a specific niche can be tough, especially when your site is brand new. A brand new site lacks authority, a following, and most of all, traffic. Simply creating outstanding content isn’t enough. Those that rely on the “post and pray” method are doomed to fail. I have a confession to make. Marketers such as myself may be part of the problem. We constantly tell our readers about the importance of high ...

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2 Internet Marketing Lessons I Learned in Kindergarten

2 Internet Marketing Lessons I Learned in Kindergarten

Looking back at my childhood, life seemed so easy. There was no responsibility. Everything in our life was taken care of by those that cared for us. Plus, there was nap time! When we think of our childhood, our minds usually revert back to a time that included snacks, playing on the jungle gym, and running away from the kids with “cooties”. Now, as an adult, the world is seemingly much more complex. We have bills to pay, businesses to run, and many even have little ones of our own to take care of. I can remember a time in ...

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10 Awesome Internet Marketing Tools that You’ve Probably Never Heard of

10 Awesome Internet Marketing Tools that You’ve Probably Never Heard of

We all have our favorite internet marketing tools that we use. If you ask 100 different online entrepreneurs what their favorite tool is, you’ll likely get 100 different answers. There are a few mainstays that marketers tend to gravitate towards like Open Site Explorer or any of the numerous tools created by MOZ, but with the continuously advancing world of internet marketing, there are countless tools being created every day that can have a serious impact on your business. Today’s post is dedicated to the tools that aren’t quite main stream, but are incredibly useful. Wordpot We’ve all heard of ...

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